by Jeff Ott & Cassie Taylor
We know there are often invisible behavioral barriers at every point in the college process. Unsurprisingly, the pandemic and its repercussions impact every point along a student’s college journey — exacerbating existing barriers and creating new ones for more than 25 million students across the U.S. All students, especially low-income and first-generation students who already […]
by Rebecca Nissan and Scott Lensing
Testing is one of the most exciting parts of implementing behavioral science interventions for us at ideas42. After months of research and interviews, and countless design iterations, we are finally able to gain insight into the extent of our impact. But what happens once we’ve run the regressions, printed the tables, and synthesized our […]
by ideas42
Applied together, it is fair to say that machine learning and behavioral science have the potential to significantly magnify social impact. Yet, as machine learning algorithms become more prevalent in the systems people use to make important decisions, there is deep, and not unfounded, concern that algorithms – even those designed with social impact […]
by Katherine Flaschen and Ben Castleman
This is part of a series of posts about our ongoing partnership with the University of Virginia’s Nudge4 Solutions Lab and the community college systems of Tennessee and Virginia to increase degree attainment among adult students in the U.S. by designing and testing behaviorally informed solutions. Less than half of adults in the United States have a postsecondary […]
by ideas42
We are disgusted by the murders of George Floyd, Breonna Taylor, and Ahmaud Arbery. We are angry about the ongoing racism faced by Black people. This anger is not new in the US, as Black Americans have faced a long history of racist violence driven not by a few bad actors, but by systemic racism […]
by Cassie Taylor
Without a doubt, college degrees remain key to economic mobility and well-being in the U.S. Getting a college degree opens up new career possibilities and helps people earn more income over their lifetimes. Yet far too many aspiring graduates never obtain the degrees they are seeking, which leaves them without the benefit of the degree […]
by ideas42
Each year, the behavioral science community expands our knowledge about humans and decision-making and builds evidence for how to use behavioral science to improve lives. This rapidly growing community is made up of brilliant researchers, dedicated practitioners who apply behavioral science in their work solving problems, pioneering organizations that fund behavioral innovation around the […]
by Liana Johnson
Social norms are a powerful tool for improving lives—they have helped people get healthier, save more money, and take positive environmental actions. While social norms sound simple—“tell people what others are doing and they’ll change their behavior!”—there are plenty of nuances to leveraging them for social good. Apply these three insights to optimize your social […]
by Rachel Rosenberg & Michael Stern
Imagine entering college for the first time. In addition to starting day one in a completely new environment, you have countless decisions to make within just a couple of weeks that will determine your path for the next two to four years: “What do I want to study?” “Which courses do I need to take?” […]
by Cassie Taylor
Early reading habits are predictive of a number of later life outcomes, including higher education attainment and income, yet more than two-thirds of fourth graders in U.S. public schools are not reading proficiently. We often think of education as taking place entirely at school, but fourth graders only spend about 13% of their waking hours in the […]
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