Feb 10, 2014
It’s no secret that saving money is a good idea. Even when money is tight, putting away a small amount on a regular basis can help deal with unforeseen financial shocks as well as allow people to make investments to build financial stability in the long-term. But time and time again we see people failing to save for … Read more.
Jan 22, 2014
For families across the world, the ability to decide whether to have children, when to have children, and how many children to have is strongly linked to economic, mental and physical well-being. Yet despite recent advances in the availability of family planning and reproductive health (FPRH) services, many developing countries are affected by low uptake … Read more.
Jan 22, 2014
Design is about solving problems, and great design is about solving hard problems successfully. At ideas42 we’ve found that incorporating insights from behavioral economics at every stage of the design process can yield amazing results – whether solving problems in health, energy usage, or economic development. We’re just wrapping up a project looking at the … Read more.
Jan 17, 2014
People are presented with many choices throughout their day, from what to have for lunch to where to go on vacation to how much money to save for emergencies. In many situations, this ability to choose enhances our lives. However, having too many choices can sometimes feel like a burden, especially if the choices are … Read more.
Nov 21, 2013
Editor’s Note: The following article was originally published by Next Billion‘s James Militzer. Why do so many people – in all countries and at all levels of society – struggle to make sound financial decisions? Answering that question is one of the missions of ideas42, a non-profit “behavior design lab” that specializes in behavioral economics, … Read more.
Nov 20, 2013
Editor’s Note: The following article was originally published by Next Billion’s James Militzer. Here are some undisputed financial truths: It’s good to pay your bills on time and save for a rainy day. It’s bad to live beyond your means and carry too much costly debt. We all know those things. Yet billions of people, … Read more.
Dec 15, 2012
Behavioral economics’ most successful large-scale impacts have so far been in the developed world, with notable successes including the headway made on getting Americans to save for retirement or the many successes of Britain’s Nudge Unit. But at ideas42, we believe that behavioral economics can also dramatically change the way development programs work (for the … Read more.
Nov 17, 2012
ideas42 co-founder Sendhil Mullainathan was recently at the World Bank, where he spoke about behavioral design and development. The World Bank’s “All About Finance” blog has a nice summary of the talk. Quite apart from anything else, the post provides a good introduction to what ideas42 is about and why it was founded: “(M)any studies … Read more.
Sep 5, 2012
Another one from the archive: In this TED talk from 2010, Sendhil talks about something that animates a lot of the work ideas42 does: the problems we know how to solve, in a technical sense, but don’t. “We know how to reduce child deaths due to diarrhea, how to prevent diabetes-related blindness and how to … Read more.